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Simple, Transparent Pricing

Start Free. Scale When Ready.

Get your score for free. Unlock tools with Pro. Connect live data with Growth. Bring your team when you scale.

MonthlyAnnual

Free

$0forever

No credit card required

AI Assessment (idea or business)
Viability Score / Health Score
Dashboard access
AI Copilot (unlimited)
Daily Startup Shortcuts feed
Get Your Score
Most Popular

Pro

$69/mo

Cancel anytime

Everything in Free
All 20+ tools with generous limits
Manual Data Entry + Basic Health Score
Weekly Business Briefing
PDF report exports
Priority support
Recommended

Growth

$149/mo

Cancel anytime

Everything in Pro
Live integrations (Stripe, GA4, Shopify, HubSpot)
Live Health Score with real-time data
Funnel Analytics + Unit Economics
Customer Voice analysis
Competitor monitoring
Decision Journal
Full Weekly Briefing with alerts

Team

$49/seat/mo

Min 3 seats

Everything in Growth
Multi-seat workspace (min 3)
Role-based views (Editor/Viewer)
Investor Readiness dashboard
Execution Layer
Board Report export
Team activity feed

Enterprise

Custom

Tailored for your organization

Contact Sales
Everything in Team
SSO & SAML
SOC 2 compliance
Custom integrations
Dedicated account manager
Custom onboarding & training
SLA guarantees

Compare Plans

See exactly what you get with each tier

FeatureFreeProGrowthTeamEnterprise
Core
AI Business Assessment
Unlimited
Unlimited
Unlimited
Unlimited
Unlimited
Viability / Health Score
AI Copilot Assistant
Unlimited
Unlimited
Data-aware
Data-aware
Data-aware
Dashboard
Basic
Full
Live
Live + Team
Custom
Research & Validation
Market Research (7 sections)
2/mo
5/mo
10/mo
Unlimited
PDF Report Export
Pain Point Discovery
15/mo*
Unlimited
Unlimited
Unlimited
Opportunity Analysis
15/mo*
Unlimited
Unlimited
Unlimited
Persona Builder
15/mo*
Unlimited
Unlimited
Unlimited
Offer Builder
15/mo*
Unlimited
Unlimited
Unlimited
Build & Brand
Domain & Naming
Brand Identity + AI Logo
5/mo
Unlimited
Unlimited
Unlimited
Website Builder
3/mo
10/mo
Unlimited
Unlimited
Go-To-Market
GTM Studio (6 sections)
3/mo
10/mo
Unlimited
Unlimited
Lead Generation (B2B/B2C)
5/mo
15/mo
Unlimited
Unlimited
Outreach Builder
15/mo*
Unlimited
Unlimited
Unlimited
Content Studio / Podcast
15/mo
Unlimited
Unlimited
Unlimited
Growth Intelligence
Manual Data Entry
Live Integrations
Funnel Analytics
Unit Economics
Customer Voice
Competitor Monitor
Weekly Briefing
Basic
Full + Alerts
Full + Alerts
Custom
Decision Journal
Scale & Team
Multi-seat Workspace
Min 3 seats
Unlimited
Role-based Views
Investor Readiness
Execution Layer
Board Report Export
Enterprise
SSO / SAML
SOC 2 Compliance
Custom Integrations
Dedicated Account Manager

* 15/mo shared across pain points, opportunities, personas, offer builder, and outreach.

Frequently Asked Questions

Can I use the platform for free?

Yes. The free tier includes the AI assessment (for ideas and existing businesses), your Viability or Health Score, dashboard access, and unlimited AI Copilot. No credit card required.

What's the difference between Pro and Growth?

Pro unlocks all 20+ AI tools with generous limits, manual data entry, and a basic weekly briefing. Growth adds live integrations (Stripe, GA4, Shopify), real-time Health Score, funnel analytics, competitor monitoring, and full weekly briefings with anomaly alerts.

I already have a business. Which plan?

Start with the free assessment and select "I have a business." You'll get a Health Score immediately. If you need live integrations and analytics, go Growth. If you need team features, go Team.

Can I switch plans?

Yes. Upgrade or downgrade anytime. When upgrading, you'll be prorated. When downgrading, you keep access until the end of your billing period.

Are there usage limits?

Each plan has generous monthly limits per tool (e.g., Pro: 2 market research reports, Growth: 5). Assessments and AI Copilot are always unlimited. Limits reset on the 1st of each month.

How does the Team plan work?

Team requires a minimum of 3 seats at $49/seat/mo. You can invite team members with Editor or Viewer roles. Includes the Investor Readiness dashboard, Execution Layer, and Board Report exports.

Is my data secure?

Yes. Built on Supabase with Row Level Security and encryption at rest. Your business data is never shared with other users or used to train AI models.

Do you offer refunds?

Monthly plans: cancel anytime. Annual plans: contact support within 14 days of purchase if not satisfied.

Ready to find your Shortcut?

Start with a free assessment. See where you stand. Then unlock everything.

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Pricing Plans | StartupShortcut